Description:

Phil® is a donation service that connects local nonprofit organizations with local businesses in order to provide funding to community members in need. We are looking for motivated public relations interns with experience in using various forms of social media (e.g., Facebook, Twitter, Tumblr, etc.) in a business context. The internship may include such duties as:

-developing and overseeing the execution of strategic social media and digital initiatives, including developing and managing viral marketing campaigns, creating and supervising high-profile channel accounts, and integrating interactive media into the overall business strategy.

-communicating marketing analytics, including Internet trends, site features and best practices, and reporting back results and possibly interface directly with clients. Other responsibilities include performing web and email data analysis on behalf of assigned accounts. The objective of this role is to provide creative insight and offer solutions that support the client’s business objectives.

-setting up social media accounts and maintaining daily activity. The account manager will influence customer behavior across new media channels, analyzing client-initiated conversations and advising appropriate marketing, sales and contact center teams as needed. Additional duties include developing content for posting on all designated social media outlets, monitoring online competitor presences/perceptions, researching new blogs and channels for relevance/trend identification, reporting “chatter” and other relevant online data, and maintaining posting schedules.

-daily posts/tweets to all applicable social media outlets. Other duties include coordinating the marketing calendar with online activity, tracking social media influence measurements, partnering with other departments to ensure proper online messaging and relevancy, ensuring consistency of messages across multiple networks, preparing reports to update internal staff on usage statistics, and continuous monitoring and coverage of all sites.

-defining and executing a specific social media strategy. Duties may include cultivating new communities and managing branded online communities on the company’s behalf using Facebook, MySpace, Twitter, YouTube and other social media. The specialist will provide relevant content daily while tracking metrics and monitoring relevant conversations.

Desired start date for this part-time summer internship is May 15, 2012. In most cases, course credit can be earned. Future career growth possible.

Please e-mail resume to alexis@phil-co.org. Indicate which internship you are applying for in the subject line of the e-mail.

Paid Internship Info:

Unpaid

Hours:

15 hrs/week

Length/Availability:

3 months

Start Date:

05/15/2012

End Date:

05/25/2012,

Tags:

social  media  nonprofit   

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